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Get your head in the Cloud
Salesforce.com on Thursday continued its rollout of Chatter, which combines all of the elements of social networking with sales and marketing tools. The technology was introduced at an one-day event,...
View ArticleCrafting the ‘unifying metaphor’ for marketing automation
The number isn’t exactly proportional to the conversation. Roughly 3,500 companies worldwide have adopted marketing automation programs, according to Jeff Pedowitz, president-CEO of The Pedowitz Group,...
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